Revitalizing Innovation Edge

A Creativity and Innovation project focused on developing a unique feature for the company’s wearable technology. Faced with stagnant innovation and declining market interest, the team invested in an innovation pipeline and idea management system. They launched brainstorming sessions and implemented an incentive program, generating over 100 viable ideas. One key innovation was a health-monitoring feature that differentiated the product in the market. This led to a 20% increase in sales, adding about INR 5 lakhs in revenue and revitalizing the company’s innovative edge.